Pride Business Highlight: The Phluid Project!


Next up in our June business highlight series: The Phluid Project!

From our friends at Phluid:

Founded in 2018, The Phluid Project is more than a brand - it's a movement rooted in community, self-expression, and education. We champion inclusivity and celebrate every individual, regardless of gender identity, race, age, body size, ability, faith, or nationality. Through our non-profit arm, The Phluid Phoundation, we’ve proudly raised over $1 million to directly support frontline workers and grassroots organizations across the country.

This Pride, we’ve launched not only our annual Pride collection, but we’ve also partnered with NYC Pride to create the official merch for NYC Pride 2025. Inspired by the city where the movement began and the place we proudly call home, these collections fuse the energy of New York with the unapologetic spirit of Pride.

Use the code POTY20 for 20% off your order and show The Phluid Project some love!

Mandy Giles
Founder, Parents of Trans Youth

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